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Portfolio Detail - International Junior Miss - Back to Portfolio Main Page
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International Junior Miss
About: The International Junior Miss Scholarship Program is a program organized to encourage positive achievement by helping to nurture and build self awareness in our youth and young women of today. The International Junior Miss program awards scholarships to individuals on the basis achievement throughout the weekend of competition and service throughout the year as an International Junior Miss titleholder. Scholarships are awarded in each division on the International level. Awards are provided for academic achievement, volunteer service and sprit of participation. Additional scholarships are provided for excellence in talent, modeling, public speaking and other optional categories.
The Challenge: International Junior Miss had an interesting challenge where timing was critical along with the re-launching of totally revamped website presence. While preparing for the International Finals it was their goal to launch their new and user-friendly web property days before to create a giant buzz at the Finals and it did! Along with this strategic marketing play, IJM wanted their new web presence to have a Interactive State Directory Map. In addition to this, contestants would be able to pay fees and register online as well.
The GoingClear Solution: One type of project we sometimes enjoy is that of a tight deadline where quality can never be sacrificed but a deadline must be met. IJM took our lead and let us be creative with designs while preserving some of their old branding in terms of their custom crown that hold within their society. We developed a fresh new look for their brand followed with very user-friendly web page interfaces as the age range of users would greatly vary. Along with an attractive look and feel, functionality was also key. We developed and integrated different CMS based systems that would allow them to easily update specific features within their property. Solutions Executed:
From the Client: Truly a pleasure working with GoingClear. From initial conversations to our end result very successful web presence, GoingClear provided savvy creativity, thorough web strategy and a new design everybody here at IJM loves. We look forward to working with GoingClear on future enhancements to our site!
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